Military Channel becoming American Heroes Channel in March 2014
Discovery Communications announced today that its Military Channel will be changing its name to American Heroes Channel (AHC) starting Monday, March 3, 2014. A release says that the rebranded network will “expand on the Military Channel’s promise to honor the great defenders of our freedom, while providing a rare glimpse into major events that shaped our world and the trailblazers and unexpected advocates who made a difference.” Discovery says that American Heroes Channel will feature an expanded mix of programming targeted to a primarily male audience of P25-54. The first year of AHC will include 17 new series and specials, […]