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Beta Survey Says ESPN2 Beats ESPN In "Program Quality"

Posted by Cubicle QB Here’s a survey stat that boggles the mind, courtesy of the annual Beta Research Cable Subscriber study that examines the perceived value and quality of cable TV networks. Some of the results were expected: Discovery Channel, History and ESPN ranked as the top basic cable networks. But then there’s this from Multichannel News: Discovery also scored high on program quality, but not as high as The Disney Channel. Seventy-eight percent of respondents ranked programming quality highly for the kids channel, just nudging Discovery, which got a score of 77%, out of first position. ESPN2 outranked its […]

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"E:60" Season Finale: Dwyane And Jolinda Wade, Adam Bender, D.J. Gregory, And Wingsuits

Posted by Cubicle QB Features on the Nov. 11 (7pm ET) edition of ESPN’s sports newsmagazine series E:60: Dwyane Wade He’s the 2006 NBA Finals MVP, a four-time NBA All Star, and an Olympic gold medalist. But Miami Heat superstar Dwyane Wade’s proudest moment was this spring when he helped dedicate the church he bought for his mother, Pastor Jolinda Wade, in Chicago — the culmination of an emotional journey, watching his mother’s life turn around from the ruins of alcohol and drug abuse. Now sober for seven years, Jolinda Wade turned to drugs and alcohol following her divorce from […]

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"E:60": Deanna Favre, Carlos And Cece Boozer, And Manny Pacquiao

Posted by Cubicle QB Features on the Oct. 28 (7pm ET) edition of ESPN’s sports newsmagazine series E:60: Deanna Favre For nearly two decades, Brett Favre has lived in the media spotlight, but the last nine months in particular played out like a daily soap opera. Deanna Favre is the woman behind the bright lights and the press clippings. In an E:60 exclusive, her first national television interview since her husband was traded to the New York Jets, correspondent Rachel Nichols sits down with the one person who knows Brett best. Deanna discusses what it was like to watch her […]

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ESPN "Outside The Lines" Features On Barack Obama And Sarah Palin

Posted by Cubicle QB News from ESPN today on a special Outside the Lines looking at Barack Obama and Sarah Palin through a sports lens. Of course, these features are nice little diversions from actual important political stuff, so don’t really let anything you see here sway your vote one way or another: Sunday’s Outside the Lines (Oct. 26 at 9am ET on ESPN, 12pm ET on ESPNEWS) will present two presidential campaign-related pieces: an interview with Gov. Sarah Palin and rarely seen footage of her playing in Alaska’s high school girls’ basketball championship game; interviews with Sen. Barack Obama, […]

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"E:60": Chris Paul, Brock Lesnar And Competitive Eating

Posted by Cubicle QB Features on the Oct. 21 (7pm ET) edition of ESPN’s sports newsmagazine series E:60: Chris Paul Chris Paul is one of the NBA’s top stars. His work ethic is exceptional. He won the league’s Rookie of the Year award in 2005 and last season was a runner-up for the NBA Most Valuable Player (2008). This summer, he was a member of the U.S. Men’s Basketball team that won the gold medal for the first time since 2000. On the court or in any competition, Paul hates to lose. Off the court, no professional athlete could be […]

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"E:60": Simeon Rice, Tierra Rogers, Kelly Pavlik And Tyreke Evans

Posted by Cubicle QB Features on the Oct. 14 (7pm ET) edition of ESPN’s sports newsmagazine series E:60: Simeon Rice One of the most feared pass rushers ever to play, if Simeon Rice were active in the NFL today he would have more career sacks than any player in the league. Two years after a shoulder injury ended his season, Rice and his doctors say he’s healthy and ready to play, but he can’t generate interest anywhere in the league. Why? Rice, who played for four teams (Cardinals, Buccaneers, Broncos and Colts) during his 12 years in the NFL, says […]

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"E:60": Cindy McCain, Muhammad Abdulqaadir And Steve MacDonald

Posted by Cubicle QB Features on the Sept. 9 (7pm ET) edition of ESPN’s sports newsmagazine series E:60: An E:60 report on how Cindy McCain, wife of Republican presidential candidate John McCain, has become an avid pro car racing fan and has recently taking up drifting — a swerving style of street racing. The story of St. Louis native Muhammad Abdulqaadir, who claims the implication of his father as a potential material witness by federal prosecutors following the September 11, 2001, terrorist attacks has derailed his opportunities at a pro career in the NFL. A look into the life of […]

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ESPN Saves Geico Cavemen From Extinction

It seems that ESPN’s days of appealing to sports Neanderthals are not over. AdvertisingAge is reporting today that ESPN will be using the Geico cavemen as pitchmen for their online fantasy football and SportsCenter. The insurance-shilling Neanderthals will be spotted frequently across the cable-sports behemoth’s media properties over the next year as part of a novel integration deal between Geico and ESPN that casts the cavemen as fantasy-football salesmen, as well as stars of a series of vignettes promoting the network’s flagship SportsCenter program. The Geico cavemen may be the most overrated, overhyped and underfunny marketing gimmicks ever, and I’m […]