A&E tries to cash in with “Country Buck$”

Country Buck$ Ryan Berenz

So how many reality shows about country folk who run multimillion-dollar outdoor sporting goods companies can fit on one TV network? A&E thinks at least two, and they’re going to test the theory with Country Buck$, premiering Wednesday, Nov. 19, following Duck Dynasty.

Country Buck$ follows the Busbice family, proprietors of Wildgame Innovations, a company that specializes in nutritional supplements and attractants to support quality deer herd management. They also run a sportsman fantasy camp on more than 50,000 acres in Louisiana that also serves as a testing ground for their sporting-goods products in development, the more interesting of which include a silent crossbow, gator bait and 5-D camouflage.

The series features visits from singer Jason Aldean, Duck Dynasty‘s Willie Robertson and Swamp People‘s Troy Landry.

Country Buck$ premieres on A&E with back-to-back new episodes. In “Sac-Attack,” Duck Dynasty‘s Willie Robertson visits the Busbice ranch, the boys have to remove an infestation of bees from a block of deer food, and Uncle Hard Luck creates and tests new underpants you’ll have to see to believe. Then in “Fishing Crossbow,” Matt develops an idea for a crossbow with a fishing reel system that will let arrow-anglers haul in their catches. Then Ryan, Uncle Hard Luck and T-Carr “stinkify” themselves to test out a new deer-attractant formula.

UPDATE: We’ve received a few complaints, so we’re trying to figure out why A&E sent us (and electronic program guides) an incorrect program listings update for Duck Dynasty/Country Buck$. The only thing we can think of is that A&E intentionally tried to deceive viewers by listing a two-hour episode of Duck Dynasty. DVRs would then record two hours: one hour of DD and an hour of Country Buck$. Viewers DVRing DD were forced to also record Country Buck$, thereby manipulating its total audience. This is the first instance we’ve seen in which a network appears to have deliberately misled viewers to increase a show’s exposure or ratings. It’s troubling to us, and should be troubling to pay-TV providers who use interactive program guides as well as the Neilsen Co. which measures live and time-shifted audiences. Contrast the A&E update with what actually aired:

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Country Buck$

Photo: (C) 2014 A&E. Credit: Richard Knapp

3 Comments

  1. Worst thing I’ve seen since Wahlburgers tripe. There is no comparison to Duck Dynasty, these folks don’t have the heart of the Robertson’s, not even close! I was also shocked with the scenes destroying the already endangered honey bees, this is shameful at best. I set my DVR to record the season premier of Duck Dynasty (a fine episode, but A&E has skirted paying royalties to ZZ Top by using a terrible “Foghat-ish” new theme song, a real stinker in place of the appropriate “Sharp Dressed Man”) The new DD episode was listed as 2 hours, little did I realize they linked the lame Country Buck$ episodes so there was no way of escaping recording that rubbish! Wake up A&E and smell the 104 degree deer urine…

    • We’re trying to figure out why A&E sent us (and electronic program guides) an incorrect program listings update for Duck Dynasty/Country Buck$. The only thing we can think of is that A&E intentionally tried to deceive viewers by listing a two-hour episode of Duck Dynasty. DVRs would then record two hours: one hour of DD and an hour of Country Buck$. Viewers DVRing DD were forced to also record Country Buck$, thereby manipulating its total audience.
      This is the first instance we’ve seen in which a network appears to have deliberately misled viewers to increase a show’s exposure or ratings. It’s troubling to us, and should be troubling to pay-TV providers who use interactive program guides as well as the Neilsen Co. which measures live and time-shifted audiences.

  2. Can’t believe I wasted 10 minutes of my life watching this dribble! I’m moving down below tomorrow if this it what it takes to run a successful business in the south.

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About Ryan Berenz 1928 Articles
Devotee of Star Wars. Builder of LEGO. Observer of televised sports. Member of the Television Critics Association. Graduate of the University of Wisconsin. Connoisseur of beer. Consumer of cheese. Father of two. Husband of one. Scourge of the Alaskan Bush People. Font of Simpsons knowledge. Son of a Stonecutter.