What Happened to Hub Network?

Hub Network Did you notice that your favorite network, the home of family favorites like My Little Pony, Friendship is Magic, Transformers Rescue Bots, Kid President: Declaration of Awesome, Family Game Night and Parent’s Just Don’t Understand has changed? Where are Blossom and ALF?

Worried that your favorite programs are going away?

What the heck is going on?!?RescueBots_hub_logoKid PresidentJoey FatoneFamily Game NIght

Don’t worry, all will be explained.

Starting October, 13, 2014, the Hub Network is undergoing a name change and an image overhaul. Think of it as a makeover: what’s inside is mostly the same, but the outside looks different, and some may even say, “better.”

The Hub Network used to be called Discovery Kids waaaay back in 1996 and featured cool science-y and adventure-y shows for kids. In 2009-2010, Discovery and Hasbro paired up to make cool new shows for kids that were based on some of the most popular toys at Hasbro. And now, Discovery is taking over a little more, adding in more science at night (and less Blossom reruns? Sniff.) and the name is changing to Discovery Family Channel.

Below is the super-snoozy announcement that came from Hub Network (obviously this was written by boring lawyers, because the folks at Hub who are making awesome TV could never write something this dry.) I’ll do my best to break it down in awesome-speak (which is exactly how I talk at all times. Honest.)

  1. The Hub Network will become Discovery Family Channel on October 13, 2014.
  2. During the day, the network will air Hasbro-themed shows like My Little Pony, Littlest Pet Shop and Transformers Rescue Bots (yay!) and they’re going to produce new shows based on Hasbro favorites (double yay!)
  3. At night, the network will air programs about natural history, adventure, animals and science that appeal to kids and their families. This is pretty cool; more shows for kids = great. Some of the new titles that will air on the new Discovery Family Network are Superhuman, Time Warp, Flying Wild Alaska, Africa and Extreme Engineering: Biggest Reveals. I don’t know anything about these new shows, but they all sound interesting.
  4. The press release doesn’t mention the fates of L. Stine’s The Haunting Hour or Family Game Night. Season 4 of The Haunting Hour started on Oct. 4, so hopefully those two shows will be around for a while. They’ve been nominated for and won Emmy Awards, so everyone knows what awesome shows they are.
  5. The big scary realization out of all of this is that beloved sitcoms from the ’90’s like Blossom, Step by Step, Sister Sister and ALF may be squeezed out by science and left without TV homes. And based on the majority of comments below, a lot of people LOVE those shows. I fully admit to using reruns for classic sitcoms as my “decompression” TV that I relax to before bed, so I am feeling everyone’s pain. Where are fans going to get their fix now?!?

Commence boring stuff…


 — Hasbro and Discovery Partnership Focused on Continuing Successful Creation of Entertaining and Award-Winning Content for Kids and Families — 

— Discovery Communications and Kids Television Veteran Tom Cosgrove Named GM of Discovery Family Channel Under the Leadership of Group President Henry Schleiff —

(Silver Spring, Md. and Pawtucket, RI) – Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc. (NASDAQ: HAS) today announced The Hub Network will become Discovery Family Channel effective October 13, 2014.  The network will broaden its programming focus to serve families in primetime and continue to showcase Hasbro Studios award-winning children’s content in daytime.

During the daytime, Discovery Family Channel will offer a robust line up of brand new Hasbro Studios’ series as well as beloved library programming, including MY LITTLE PONY, LITTLEST PET SHOP and TRANSFORMERS RESCUE BOTS, while during primetime, the network will serve a growing family audience that began to develop under The Hub Network.  Primetime programming will draw from Discovery’s three decades of leadership in creating the highest-quality, real-world content that appeals to the entire family in the Natural History, Adventure, Animals and Science genres.  Initial series will include SUPERHUMAN, TIME WARP, FLYING WILD ALASKA, AFRICA and EXTREME ENGINEERING: BIGGEST REVEALS.

“The next chapter of our collaboration will harness the incredible content strengths of both Discovery and Hasbro to program Discovery Family Channel with highly-rated award-winning storytelling around Hasbro’s brands and Discovery’s most popular non-fiction shows that appeal to both children and families alike,” said Hasbro President & CEO Brian Goldner.  “Discovery Communications has a nearly 30-year track record of building television brands that create maximum value for advertisers and distributors through their world-class raft of programming and we look forward to evolving this network together.”

Under the executive management of Group President Henry Schleiff, Tom Cosgrove will assume the role of general manager of Discovery Family Channel and will manage all network operations and programming, working closely with the Hasbro Studios team as the new channel will prominently feature Hasbro Studios-produced content in daytime.  Schleiff has overseen the successful turnaround and growth of several networks within the Discovery portfolio.  Previously, Cosgrove served as executive vice president and chief operating officer of Discovery Channel and Science Channel and has held senior leadership positions at ABC Family, Fox Family, Fox Kids and TV Guide Channel prior to his time at Discovery.  Most recently, he led 3net and 3net Studios.

“Hasbro is a world-class company with franchises and characters that appeal to kids and families around the world.  They have been terrific partners over the past several years as we developed our kids television audience in the U.S., and we look forward to a continued strong collaboration as we evolve to the Discovery Family Channel together,” said Discovery Communications President & CEO, David Zaslav.  “Henry’s proficiency in developing and growing strong brands combined with Tom’s experience on Discovery’s flagship brand and deep background in family programming make for a perfect leadership team to drive the network toward future growth.”

The repositioning to Discovery Family Channel builds upon Discovery’s ongoing strategy to maximize its portfolio of channels to satisfy viewers and drive value for distributors and advertisers, while working alongside quality content partners to create long-term value.  The Hub Network has grown from nearly 56 million homes in 2010 to approximately 70 million U.S. homes today.  Since launch, the strong performance of Hasbro children’s content helped lift the network’s total day P2-11 delivery by +89% and for the past three years, The Hub Network has consistently been the most co-viewed children’s cable network among kids 2-11 watching with adults 18-49–a trend the partners plan to continue with Discovery Family.

“Brian and I want to thank the entire team at The Hub Network for their passion and dedication in building this brand over the past five years,” added Zaslav.  “They are a fantastic group of executives, guided by a tremendously creative and inspiring leader in Margaret Loesch. We are grateful for their work in creating a channel of which Discovery and Hasbro have been incredibly proud.”

Discovery Family Channel will continue as a joint venture of Discovery Communications and Hasbro, with Discovery Communications taking a 60% ownership position in the new channel and Hasbro’s stake decreasing to 40%.  The network will be consolidated and managed under the Discovery portfolio of networks.

About Discovery Communications
Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world’s #1 pay-TV programmer reaching 2.7 billion cumulative subscribers in more than 220 countries and territories. Discovery is dedicated to satisfying curiosity, engaging and entertaining viewers with high-quality content on worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Investigation Discovery and Science, as well as U.S. joint venture network OWN: Oprah Winfrey Network. Discovery also controls Eurosport International, a premier sports entertainment group, including six pay-TV network brands across Europe and Asia. Discovery also is a leading provider of educational products and services to schools, including an award-winning series of K-12 digital textbooks, through Discovery Education, and a digital leader with a diversified online portfolio, including Discovery Digital Networks. For more information, please visit www.discoverycommunications.com.

About Hasbro
Hasbro, Inc. (NASDAQ: HAS) is a branded play company dedicated to fulfilling the fundamental need for play for children and families through the creative expression of the Company’s world class brand portfolio, including TRANSFORMERS, MONOPOLY, PLAY-DOH, MY LITTLE PONY, MAGIC: THE GATHERING, NERF and LITTLEST PET SHOP. From toys and games, to television programming, motion pictures, digital gaming and a comprehensive licensing program, Hasbro strives to delight its global customers with innovative play and entertainment experiences, in a variety of forms and formats, anytime and anywhere.  The Company’s Hasbro Studios is responsible for entertainment brand-driven storytelling around Hasbro brands across television, film, commercial productions and short-form.  Through the company’s deep commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world for future generations and to positively impact the lives of millions of children and families every year. It has been recognized for its efforts by being named one of the “World’s Most Ethical Companies” and is ranked as one of Corporate Responsibility Magazine’s “100 Best Corporate Citizens.” Learn more at www.hasbro.com.

Did you fall asleep reading that? I did. So what do you think, Will The Haunting Hour get the axe? What about your other favorite Hub shows like Kid President and Family Game Night?


  1. I HATE THIS WITH A SINCERE PASSION. I am not pleased at all and will not be watching this channel. Sorry you felt the need to change the programming because you’ve lost a true fan of the network.

  2. I am definitely not the only one hating the new line up! I am really going to miss my 90s block … Great move Discovery Family. I hate this new lineup and will most definitely not be watching anymore.

  3. Another channel I refuse to watch. The HUB showed all the awesome shows that at night was relaxing to watch. I enjoyed the Blossom and Strp by Step reruns then they give is nature show really there are enough stations on nature. I think what these networks do stinks they should listen to their viewers opinions more.

  4. This change sucks! Loved watching late night 9os sitcoms, looked forward to it even, tuned in tonight for what was supposed to be Blossom only to find yet another educational science/animal program (not enough of those on cable television!) had replaced it. Hub had a good thing going playing retro shows that no other networks did. Thought I had stumbled upon a gold mine from my past now I can’t get my hands on the remote fast enough….

  5. The only reason I watched this channel was for the awesome old school shows like Blossom and Step by Step, that I would watch every night. Looks like I will no longer be watching this channel…this sucks!

  6. I have to admit, I really actually enjoy the show, My Little Pony : Friendship is Magic (even though I’m far from 5-11 year old girls) But the thing is, I don’t get home until 3:30 most of the time, so I’m stuck with coming home to THIS Mon- Thurs *sigh* I guess that’s just one more thing to look forward to on the weekends

  7. Ditto… We loved watching our favorite retro programs.. Blossom, Step by Step, Mork and Mindy, Happy Days.. I guess we ditch DirectTV and start watching more Netflix and Hulu.

  8. This is easily the worst news I’ve had all month. Seriously, no more Step by Step? Replaced by educational programming no kid with a halfway decent set of parents would allow them to stay up to watch on a school night?

    Poor form, Pan.

    In all honesty, they lost another viewer with me as well. Bring back the old programming block and I’ll be happy, otherwise, ta-ta.

  9. No no no, I don’t know if I can handle not having a channel to watch Goosebumps and R.L Steins the Haunting Hour. I really hope that they keep the Haunting Hour a show. I just have a really bad feeling that this channel is going to die…R.I.P HubNetwork

  10. In the words of Joey Russo “WHOA”! No kids are up at 10 to watch educational t.v about east Africa climate control. I liked the hub, cause my daughter could watch it and the. When she passed out I could still watch it. Bring back blossom!! Just lost another viewer!

  11. Hate this new line up. I loved the hub because old shows were like new again…alf, blossom, sister sister, movies from my childhood and more over the last few years. Now i won’t be tuning into this channel at all as the appeal is completely gone. I tuned in every night. Now i wont be tuning in at all…

  12. Why would you change this? I liked that I could watch reruns of my favorite shows. I will not be watching this. #poordecision

  13. this SUCKS! I watched Blossom every night! I had to order a more expensive package just to get the HUB network and tomorrow I’m removing it. If I wanted to watch animals there’s plenty of other channels for that.

  14. Really??? I watched sister sister every night at 9 o’clock..my fav show when I was a kid .. #lostaviewer the channel is stupid now !!!!!

  15. I hate this change. I watch the old sitcoms on Hub every night, but now I won’t be watching it at all. I guess the channel will lose a lot of viewers who were enjoying the lineup in place. Bad idea!

  16. You just lost a loyal viewer. I loved being able to watch the older comedy series and the movies that The Hub aired. So far what I have seen in the listings doesn’t appeal at all. Another good channel ruined.

  17. I hate the new setup. I like what Discovery is trying to do. But I like what the Hub had to offer. No other channels play cartoons or old shows anymore. They should’ve separated the Discovery and the old into two networks. I am very sad. The Hub was my go to network. Now its boring.

  18. Hate this new line-up of shows. I was watching Blossom every night and enjoyed Laverne & Shirley when it was on. Ready to cancel my subscription for this network.

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