Blake Shelton’s “Healing in the Heartland” Oklahoma relief concert airs live on NBC

In the wake of the devastating tornado that hit the Oklahoma City area last week, Blake Shelton — who was born and raised in Oklahoma, and currently resides in the city of Tishomingo — has organized and will headline the telethon event, “Healing in the Heartland: Relief Benefit Concert” on May 29 in Oklahoma City.

Tickets to the event sold out in less than five minutes when they went on sale May 25, but the concert can be seen live on NBC beginning at 9pm ET (tape-delayed PT). The concert will also air on the cable networks Style, G4, Bravo, E! and CMT on either a live or delayed basis.

“Everyone has their way to help, and mine as an entertainer is to perform to help raise money and awareness for this tragedy,” Shelton said. “This is why I want to do this special and especially hold it in Oklahoma City, which is near ground zero.”

The event will raise funds for the United Way of Central Oklahoma May Tornadoes Relief Fund. Working with their local community partners, United Way of Central Oklahoma will use the Fund for immediate, intermediate and long-term recovery and rebuilding efforts following the tornadoes that devastated the city of Moore last week.

With Shelton, artists Reba, Vince Gill, Luke Bryan, Rascal Flatts, Ryan Tedder of One Republic, and Shelton’s wife Miranda Lambert have been announced as performers at Healing in the Heartland. (UPDATE 5/28/13: Usher and Darius Rucker have been added to the Healing in the Heartland performers lineup.)

This is the second time that Shelton has used his celebrity and talent to help Oklahomans in the wake of tragedy. In 2011, Shelton and longtime friend Reba hosted the Tornado Relief Concerts for victims of the Atoka County tornadoes. Those two sold-out concerts raised $500,000 for the Oklahoma victims.

“Healing in the Heartland: Relief Benefit Concert” airs May 29 live at 9pm ET (tape-delayed PT) on NBC, and on Style, G4, Bravo, E! and CMT on either live or delayed basis. Check local listings for further details.

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Blake Shelton from Season 4 of The Voice: Mark Seliger/NBC