The Mad Men cultural influence continues. Brooks Brothers has collaborated with award-winning Mad Men costume designer Janie Bryant on a limited edition suit inspired by the series, set in a 1960s ad agency. The suit is directly inspired by the razor-sharp ’60s tailoring seen on the characters of Don Draper and Roger Sterling, and reinterpreted for today.
The hand-finished suit evokes the clean style and sophistication of the early ’60s, with a trimmer silhouette and period details. Offered in a “static” grey sharkskin fabric, the two-button jacket features narrow lapels, diagonal pockets and side vents. The suit actually references Brooks Brothers’ own archives. In 1961, Brooks Brothers introduced a new two-button suit silhouette.
Brooks Brothers has worked with Bryant on the show since its beginning. It plans to host a dedicated Mad Men micro-site on its newly revamped website, where fans can see favorite style moments from the show along with a Brooks Brothers archive showcasing some of the company’s extensive archival images from the 1960s.
“Janie’s Mad Men costumes bring the era to life,” says Brooks Brothers Chairman & CEO Claudio Del Vecchio. “She has an understanding of tailoring, a sense of craftsmanship and is meticulous with even the most subtle detail; all of which translates on screen. Clearly her influence on menswear has been enormous.”
“Brooks Brothers understood what we were trying to accomplish aesthetically and historically with Mad Men,” says Bryant. “It is critical to (series creator) Matthew Weiner that everything be accurate and authentic. Brooks Brothers has been supportive of the show since the beginning and it was an amazing opportunity to create a suit for such a legendary company.”
Available in an edition of 250, each suit features a commemorative “Mad Men Edition” label. It will be available on the Brooks Brothers website, and at select Brooks Brothers locations nationwide, from Oct. 19 through Mad Men‘s third season finale on Nov. 8. But you might have to pull in Don Draper’s salary in order to buy one — the suit retails for $998.